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Digital Marketing

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Time to be careful about your personal data on Facebook

Earlier, when times were simpler, we used to sign up on various social media platforms to connect with friends. Little did we know, this would drastically affect not just our but also our friend’s privacy. Now, our personal data is collected and leveraged by bad players in an attempt to manipulate us.The ignorance must end[...]
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Driving engagement through emotional proposition

Are you a reality show fan? Do you follow someone influential? You might not be an avid commentator on social media, but how many times have you felt compelled to voice your opinion about the show or person you follow? Many times. The reason for it is not the popularity of the show or the[...]
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How To Make Your Content More Appealing

Content marketing isn’t comprised of just blog postings and articles. You can use different formats of representation to deliver Ways To Make Your Content More Appealingyour content more interestingly. Make them into an infographic or visually appealing videos. For example, Squatty Potty spent about $600,000 on a funny commercial of a unicorn pooping rainbow ice-cream[...]
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Explaining Negative SEO

When someone tries to lower your rankings, it is referred to as negative SEO. It does not include lowering of your website’s ranking due to some competitor’s website but when someone purposely tries to bring your website down through bad tactics. An example of this is when someone links a porn or a casino website[...]
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Are Celebrity Endorsements Beneficial?

It’s almost assured that your conversion rates are going to go through the roof if you manage to have a celebrity on your landing page. It’s a given that celebrity endorsements skyrocket your conversion rates. Take ‘Beats’ by Dr. Dre for example, they always have top players, athletes and musicians endorse their headphones, this positions[...]
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Quora Ads for Beginners

Quora is basically a question and answer website, where you can ask any question related to any topic and people, an expert in that particular field, answers your question. Because of this, Quora generates tons of traffic every day and so its valuation is currently over one billion dollars. The best thing about Quora is[...]
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Why is Quora The Best Place For Marketing?

If you don’t already know about Quora, then read on to find out. Quora is the largest Q&A platform, that is Question and Answer platform where people from around the globe ask interesting questions to which people respond with even more interesting answers! On Quora exist everyone from everywhere- you can get answers from living[...]
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